Sort My Events

Welcome to Sort My Events’ Privacy Policy

Sort My Events (“SME”, “the Company”,”us”, “we”, or “our”) operates the website (the “Website”) and our services (the “Services”) is committed to protecting the privacy and security of the information about you in compliance with the data privacy laws.

This page informs you what type of personal data we collect, use, and store when you visit our website or use our Services and the choices you have associated with that data. Please spend some time to read our Privacy Policy and make sure you fully understand our practices for managing your data.

We use your data to provide and improve our Website and Services. By using the SME’s Website and Services, you agree to the collection and the use of your information in accordance with this policy.

The Information We Collect and Use

We collect several different types of information for various purposes to provide and improve our Website and Services that we offer.

Types of Data Collected

Personal Data

While using our Website or using our Services, we may ask you via email or the Website’s forms to provide us, with certain, personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Job title
  • Phone number
  • Address, State, Province, ZIP/Postal code, City
  • Various event details that you decide to share with us
  • Usage and Cookies Data

Usage Data

We may also collect information on how the SME’s Website is accessed and used (“Usage Data”). This Usage Data may include information such as your computer’s Internet Protocol address (e.g. IP address), browser type and version, your Internet Service Provider, the pages of our website that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Tracking and Cookies Data

We use cookies and similar tracking technologies to track the activity on our Website and hold certain information.

Cookies are files with small amount of text data which may include an anonymous unique identifier. Cookies are sent to your browser from our website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze the use of our Website and Services.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some sections of our Website.

Examples of Cookies we use:

  • Session (Transient) Cookies. These cookies are erased when you close your browser and do not collect information from your computer. Typically, these cookies, store information in the form of a session identification that does not personally identify the user.
  • Persistent (Permanent or Stored) cookies: These cookies are stored on your hard drive until they expire (i.e. the are based on a set expiration date) or until you delete them. These cookies are used to collect identifying information about the user, such as Web surfing behavior or user preferences for a specific site.
  • Security Cookies. We use various Security Cookies for security purposes.

A comprehensive list of internet cookies is available here.

Use of Data

Sort My Events uses the collected data for various purposes:

  • To provide and maintain the Website and our Services
  • To notify you about changes to our Wesbite and our Services
  • To allow you to participate in interactive features of our Website when you choose to do so
  • To provide customer care and support
  • To provide analysis or valuable information so that we can improve the Website and our Services
  • To monitor the usage of our Website
  • To detect, prevent and address technical issues

Transfer and Storage of Data

Your collected information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.

If you are located outside Belgium and choose to provide information to us, please note that we transfer the data, including Personal Data, to Belgium and process it there.

Sort My Events will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Security of Data

We process all personal information in the strictest confidentiality and employ proper technical and organisational measures as required by applicable regulations.

We work under industry-standard encryption to protect your data in transit. This is commonly referred to as transport layer security (“TLS”) or secure socket layer (“SSL”) technology.

When making any online purchases on Sort My Events, we use trusted secure payment processors to take payment on our behalf. We do not store payment card details nor do we share customer details with any 3rd parties unless and only if required legally.

Disclosure of Data

Legal Requirements

Sort My Events may only disclose your Personal Data in the good faith belief that such action is necessary to:

  • ​​To comply with a legal obligation
  • To protect and defend the rights or property of Sort My Events
  • To prevent or investigate possible wrongdoing in connection with the Services we offer
  • To protect the personal safety of users of the Website and Services or the public
  • To protect against legal liability

Service Providers

We may employ third party companies and individuals to facilitate our Website (“Service Providers”), to provide the SME Website on our behalf, to perform Website-related services or to assist us in analyzing how our Website is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.


We may use third-party Service Providers to monitor and analyze the use of our Service. Currently we use:

  • Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Website. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

You can opt-out of having made your activity on the Website available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page.

Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Keeping you Informed

We may contact you to notify you regarding your account, to troubleshoot problems with your account, to resolve a dispute, to collect fees or monies owed, to poll your opinions through surveys or questionnaires, to send updates about our company, or as otherwise necessary to contact you to enforce our User Agreement, applicable national laws, and any agreement we may have with you. For these purposes, we may contact you via email, telephone, text messages, and postal mail.

Children’s Privacy

Our Services does not address anyone under the age of 16 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 16. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Withdrawing Your Consent

At any point if you do not want us to process your data anymore, you can unsubscribe from our emails or contact us at [email protected] alternatively you can send us mail to the SME address given at the end of this document.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact us

If you have any questions about this Privacy Policy or how your personal information is handled you can always contact us:

You can also contact the Data Protection Authority. The contact details are:

Data Protection Authority

Rua de la Presse, 35, 1000 Bruxelles

t:+ 32 (0) 2274 4800

f: +32 (0) 2274 4835

[email protected]